Jingdong Group Accounts Receivable Financing Innovation Research

As the macro-economic downward pressure,demographic dividend gradually disappear,represented by taobao,a large number of e-commerce business transaction volume growth is slowing,industry competition.And the launch of jingdong group by jingdong ious business and the resulting accounts receivable financing,so as to realize the turnover bucks,greatly improve enterprise value.Therefore,for jingdong group accounts receivable financing innovation research,it is necessary.This article through to jingdong ious and receivables securitization,the financial impact and risk analysis,for the financing of e-commerce enterprises in China to provide important theoretical value and significance.In this paper,according to "ask questions-analysis problem-problem solving" the logic of thinking for research.Full text adopts case study method,analysis of jingdong ious and receivables securitization process and the financial impact,and pointed out the risks,universal conclusions.First of all,in this paper,the related literature and theory of receivables securitization are system adequately described.Secondly,carding case background and process of asset securitization.Again,based on the above literature and carding process for jingdong ious and receivables securitization of financial analysis,and points out its influence on the enterprise value maximization.Finally,according to the situation of the case study,it is concluded that the universality of electricity enterprise receivables securitization.Through the case of accounts receivable financing innovation,jingdong group analysis,this paper argues that:jingdong jingdong ious credit sales shopping way of group,pull the jingdong mall sales.Again through packaged jingdong ious due accounts receivable assets for asset securitization that innovative ways of financing,the added to the cash flow of the enterprise,improve the asset structure,thus ensuring the jingdong group rapid rising of free cash flow,enhance the enterprise value,is conducive to the further development of the enterprise,the enormous significance.