Technology Diversification's Influence On Innovation Performance Of Enterprises:the Top Management Team Social Capital Adjustment

The innovation of enterprise has become more challenging as complication of innovation system,rapidness of technical upgrading and diversification of market demand.Especially for high and new technology enterprise,the demand for innovation is higher,The enterprise which lacks of technical ability has difficulties in the innovation competition.Sorting out the technological diversity for innovation,improving innovation performance of Enterprises has become a research subject with realistic significance.Many scholars begin to pay close attention to discuss the technology diversification's connotation,patterns,and the relationship with enterprise innovation performance.But in the existing studies,the relationship between technology diversification and enterprises' innovation performance has not yet formed a consistent conclusion.And most of the researches are based on the developed countries as the research background,research for our country enterprise is relatively scarce.Therefore,taking Chinese high and new technology enterprises as the research samples to explore the relationship between technology diversification and innovation performance of the enterprise become one of the important contents of meaningful research.The social capital theory pointed out that enterprises in the network environment can obtain knowledge,capital and other resources through social network.These resources provide support for enterprise innovation activities.Considering the senior management team as the core of enterprise decision-making,the social capital that senior management team carrys will impact the operation process of enterprise technology mode.This paper introduces the top management team social capital as a moderator variable to the study of the realationship between the technology diversification and enterprise innovation performance,to understand the adjusting action of differences in social capital that enterprise senior team carrys on the relationship between technology diversification and the enterprise innovation performance.Based on this,the article will discuss the neutrality point as the basis of research,in order to provide reference for technology pattern layout and senior management team management of high and new technology enterprise in China.The article on the basis of the review of the literature of related research from the following several aspects:First,this paper clarifies theory analysis of technology diversification and the enterprise innovation performance,the regulating effect of top management team social capital,then constructs a research model about technology diversification and enterprise innovation performance mechanism analysis based on top management team social capital regulating effect,and through putting forward the corresponding assumptions to build a conceptual model of this article.Second,defining the variables in the model,then through 143 samples second-hand data that gathered from the high and new technology enterprises to do empirical analysis,and using the descriptive statistics,descriptive statistics,correlation analysis,multiple regression analysis to verify the hypothesis.Finally,getting the research conclusion of this article,putting forward the corresponding management advice combined the empirical analysis results.The results of this research indicate that:(1)Both the breadth and depth of technology diversification have a significant positive influence on the enterprise innovation performance;(2)Top management team social capital has certain adjustment on the relationship between the technology diversification and the enterprise innovation performance.Among them,the top management team horizontal social capital has a positive effect on the relationship between the depth of technology diversification and enterprise innovation performance;the top management team vertical social capital's adjusting action on the breadth of technology diversification and enterprise innovation performance is not significant;the top management team vertical and horizontal social capital,the depth of technology diversification and enterprise innovation performance is negatively to adjusting action.