The Performance Evaluation Of "Internet + Agriculture" Listed Companies Under Entropy Method

With the rapid development of global Internet technology,the increasing use of the Internet,the effective combination of Internet technology and agriculture to promote the development of modern agriculture in China has a very good guiding role.The State Council promulgated "on the positive promotion of "Internet + 'action guidance'" on July,,which said to determine the "Internet +" background of modern agriculture and other key areas of development,to the agricultural listed companies to bring good opportunities for development."Internet + agriculture" is a kind of production mode,industrial model and management means of innovation,In this paper,through the definition of "Internet+"agricultural listed companies,an "Internet +" agricultural listed company-DBN company for the case analysis.First of all,this paper describes several basic theoretical methods of performance evaluation.At the same time,the concept and scope of "Internet +" agriculture and "Internet+" agricultural listed companies are defined.Secondly,the entropy weight model of business performance evaluation method is constructed,and the performance evaluation index system of the "Internet +" listed companies is selected.Finally,we use the constructed entropy weight method to calculate the weight and comprehensive evaluation score,and analyze the contribution of each index to the company's performance and the change of company performance.After analyzing,it is found that the operation status of the Internet market and the solvency have a great influence on the business performance of DBN,and the profitability and operational capacity have little effect on the performance level of DBN.Finally,for the analysis of the results,proposed the development of the company's ability to promote the company's "Internet +" agricultural development and other related countermeasures and suggestions.