The Research Of Henan B Company Equity Incentive Plan Design

With the full development of the joint stock system,stock ownership incentive has been widely used in China's enterprises,and has achieved certain results.Enterprises in the system innovation and management innovation will introduce equity incentive system,so as to better form the cohesion of the enterprise and good corporate culture,the formation of corporate interests of the community.Many domestic Internet Co firmly seize this social trend,through the implementation of equity incentive to promote the company's development,the introduction of talent and produce more economic benefits.Henan B company is an Internet product design and marketing company,has the characteristics of relatively young employees,asset light,high growth,enterprises in the stage of rapid development,IPO may be large,but the actual development is lack of adequate financing,it is difficult to implement stock and future stock incentive mode.This study from the analysis of the company's equity incentive theory and model,a clear implementation of equity incentive mechanism for the company's important significance.Analyses the current situation and problems of Henan B company's incentive system,discusses the feasibility of the introduction of equity incentive,and the use of Bremerton consulting company raised equity incentive model design of Henan B company's overall incentive scheme,the proposed Profit Dividend based virtual equity incentive model of equity on management incentives,while the outflow of part of the shares,attract talents.At the same time,the research on how to implement equity incentive plan and related measures of B company in Henan has been carried out,and some suggestions are put forward.At present,the motivation of the equity of listed companies more,the research on the incentive equity shares of the company is little,through the study of B company's stock option incentive to use the salary system reform instock incentive plan to help enterprises solve the problem of insufficient motivation,the research results provide a reference for similar Internet Co.