Detach The Reality And Persist In The Main Business

In the current A stock market,many listed companies through frequent transformation of investment and enhance the performance of the company,the market value of management.But it must be acknowledged that in the market,the government,drive a variety of factors such as economic development under the China economic development has entered a new norm,the industry is in rapid transition period,the majority of enterprises will be faced with the choice of industrial and virtual economy on the road of development in recent years,many enterprises in the removal of the real into the virtual path go farther and farther.But off into the imaginary real can really save the traditional industry? The answer may be negative.Therefore,in the country to promote the removal of the virtual into the macro policy background of the real,in-depth analysis on the removal of the real into the virtual enterprise,is conducive to the accurate understanding of the macro economy and government policy implications,which will effectively combine the industry development and policy,good development of our country’s enterprise and economy has very important practical significance.Based on the general situation and the real into the virtual analysis of listed companies,selected YOUNGOR group and Heilan Home as a case.The case analysis part mainly focus on YOUNGOR,YOUNGOR introduced the development process of garment industry,and Heilan Home main costume compared to that in the development of YOUNGOR in the process of continuous “off the real”cause the garment industry is stagnant,Heilan Home rapidly beyond.Then the analysis of YOUNGOR “into the virtual”,through the breakdown of real estate and investment industry,analyzes the development and performance of two industries,the YOUNGOR’s “into the virtual” not only drag industry has not formed a synergistic effect.And it is concluded that the company’s business strategy to be practical,but also to keep pace with the times,not blindly in the market speculation.Whether it is from the real into the virtual or stick to the main industry should have a degree,neither excessive speculation,delay the development of the main industry,can not blindly stick to the main industry,the trend of market development way.Although the development of garment industry in the “winter”,as long as the full use of their own advantages,by virtue of capital and vitality,other industries rich both industry,can become a leader in the apparel industry.