Research On The Operation Mode Of Internet P2P Lending In China

Online peer to peer lending is a new way of financing with the development of internet and private lending..It refers to providing an information platform to complete lending internet.In this way,individuals can charge interest and provide small loans to others.This mode does not rely on traditional bank as financing channel.The lenders and the borrowers are both ordinary individuals,and the online lending platform can be regarded as an information intermediary can improve transaction efficiently.Online P2 Plending originated from the United Kingdom.In 2007,this mode was introduced to China by Ppdai,and currently there are more than 1,500 online lending platforms.However online P2 P lending industry have many problems in the developmental process,such as the platform escaping,cheating,money-strand breaking,etc.Even thought it appeared 275 problematic online P2 P platforms only in 2014,P2 P industry is an important supplement to traditional finance.The healthy development of the industry is indeed so important that,lenders and regulators are very concerned about.According to comparison and analysis for operation mode of domestic online P2 P lending platforms,this paper explains their advantages and disadvantages,and propose effective recommendations.This paper has five chapters: Introduction;The overview of P2 P micro-credit industry development in China;The analyze of different examples of operation modes of online P2 P lending platforms;The comparison of different operation modes;The conclusions and countermeasures.Case studies and comparative analysis which is the focus of this paper.This paper selects four typical online P2 P lending platforms:Ppdai,Renrendai,Lufax and Yixin.