Study On The Promotion Mode Of Farmers’ Cooperative Under The "Internet +" Field

Agricultural extension system with the profound changes in the process of China’s economic construction,relying purely on administrative power of the Government to advance the situation greatly improved,diversified trend has emerged,universities,cooperatives of farmers,research institutions have joined.Especially the farmers ’ cooperatives,in the presence of a market economy,highlighting its importance.However,is not to be ignored,farmers cooperative agricultural extension model is not perfect,there are problems,really of irrigation for farmers in agricultural science and technology achievements transformation magic also be restricted from,needed targeted break policy.With the "Internet+ " proposal of innovation of agricultural science and technology service,improving the efficiency of agricultural science and technology extension,combined with the extension of Internet,broaden new thinking,new model of agricultural science and technology extension.So,paper put "Internet +" farmers cooperatives agricultural promotion mode of research as theme,to agricultural innovation diffusion theory,and farmers behavior produced and change theory for guidelines,collected,and integration,and analysis,and reference abroad farmers cooperatives promotion mode of about information,think active guide farmers cooperatives participation paid agricultural promotion service;perfect legal guarantees system,specification farmers cooperatives agricultural promotion;training agricultural promotion subject and object,Lay the Foundation for agricultural extension smoothly these overseas successful experience of agricultural promotion can be used for reference.With the guidance of theoretical analysis,the part of the cooperative promotion mode as the research object,analyze current situation of agricultural extension mode,analyzes the scientific and technical level is not high,the lack of excellent technical personnel,and push the agricultural financial support is weak,risk and profit distribution management problems in-depth agricultural promotion effects and obstacles.Aiming at the existing problems in the agricultural extension of our country,enhancing "internal strength"from the farmers’ cooperatives,strengthen the promotion of management;government departments should take effective measures to do service oriented work of the two major aspects put forward specific measures to improve the agricultural extension model of farmer cooperatives,to further explore the Industrial Development and enterprise farmers on the combination between science and technology needs,and ultimately promote the full coverage of the market economy under the environment of rural science and technology service system,scientific research,education,promotion of organic links,sharing to enterprises and farmers benefit,win-win.This paper is divided into six chapters:the first chapter is the research background,significance,research methods and innovation;the second chapter is the literature review,describes the theoretical source of the paper;the third chapter is a case study of the city S,model of agricultural promotion of farmer cooperatives from the perspective of the Internet;the fourth chapter is the successful experience of developed countries and its enlightenment the popularization of agricultural science and technology;the fifth chapter is the specific measures to improve the "Internet plus" farmer cooperatives of agricultural extension model;the sixth chapter is the conclusion and prospect.