Research On Merger And Acquisition Strategy Of TATFOOK

In recent years,TATFOOK grew up as the communication RF continue to try a variety of mergers and acquisitions,now,face the repeated failures but keep on fighting performance and main business crisis,how should TATFOOK choose?This dissertation is based on the perspective of the strategic management and the enterprise mergers,applying the theory and tools of enterprise strategic management,combined with literature research,qualitative analysis and quantitative analysis,etc.Corporate environmental analysis through macro-environment,industrial environment and enterprises interior environment of TATFOOK.This dissertation tried to explore the strategy of mergers and acquisitions for TATFOOK,Put forward measures to implement M & A strategy and risk prevention,Finally,the strategic evaluation method of M & A is given.This dissertation researches indicate that,the strategy of horizontal merger and acquisition is the best choice for TATFOOK,enterprises' merger tentacles should be aligned with the competitors,Who merger competitors can form synergy effects to raise income and reduce cost,dissolve the main business crisis,be promoting TATFOOK rapid growth.For TATFOOK,radio frequency service is still the core business,which is the source and foundation of the core competitiveness of the company,which is the core driver that expectation of diversified development.The main task currently is to maintain and consolidate the stability of the radio frequency service and to find new growth points on this basis.At the same time,to seize the strategic opportunity of 5G is the inevitable choice for the sustainable development of the company in the future.The ideas and opinions formed this dissertation will help TATFOOK to break the current predicament of development,contribute to establish and perfect the system of acquisition for TATFOOK.At the same time,it is no present case of large or centralized horizontal mergers and acquisitions in the domestic radio frequency industry,this dissertation provides a reference for the optimization of the structure of the domestic telecommunication radio frequency industry,the adjustment of the industry order and the promotion for the healthy development of the industry,Which fills the gap in the researches of horizontal mergers and acquisitions in the subdivision area.