| With the rapid development of society and the change of people’s life style,more and more people are being brought into a kind of sub-health body state by the fast-paced life.In order to release the pressure,psychological and physical health,people are more aware of the importance of exercise,but yoga as a self-cultivation of the movement,people’s attention to yoga more and more high,so that the style of yoga clothing,functional pursuit of heat is also getting higher.Although the Xingcheng area is a swimsuit base,but at present there are many enterprises in the Xingcheng area to do swimwear production at the same time also engaged in the development of yoga clothing,extension of the industrial chain,broaden the scope of employment,therefore,the study of yoga clothing has very important practical significance.This paper studies the design and development of yoga clothing by taking Xingcheng area as an example.Then it analyzes the problems existing in the development of yoga clothing in Xingcheng area,and puts forward some corresponding countermeasures and suggestions.It provides reference for the development of yoga clothing in Xingcheng area.The main content of this thesis is divided into six parts,the first chapter mainly introduces the significance,research background and research methods of the research,and the second chapter summarizes the factors of yoga suit and the development of Yoga suit in Xingcheng area.The third chapter analyzes the present situation and existing problems of the design and development of yoga clothing in Xingcheng area.The fourth chapter provides corresponding countermeasures for the problems existing in the design and development of yoga clothing.The fifth chapter puts forward some countermeasures and suggestions for the development of yoga clothing in Xingcheng area.The sixth chapter is the prospect and summary of the development of yoga clothing in Xingcheng area.The research method of this paper is based on a large number of literature reading,picture data,large-scale market research,using questionnaire survey,field investigation practice,one-on-one enterprise personnel visits and other research methods.Understanding of the basic needs of the consumer yoga clothing and the basic conditions of the Yoga service market,I hope for the Xingcheng area of yoga clothing enterprises in the future development of yoga clothing to provide reference. |