Diversified Products Production Planning Strategy In The Application Of The Chemical Industry Research

Currently,Chemical products already surround our life and in the everywhere.Food and clothing live line,no matter what are inseparable from the chemical products.With the rapid development of social economy,people demand for product variety also gradually increased,products demand is becoming more and more personalized and diversified,in order to suit the demand of the market and customer requirements,the enterprise continuously adjust the product structure and production strategy,also for suit the increasing market demand,it's need to expand market share in the whole market,enterprises must be achieve a win-win situation of enterprise and the consumer groups.This paper choose diversified products structure(Logistic Material&Marketing Material,LoMat&MaMat)and personalized production,planing strategy as the research object,according to existing resources and enterprises information techiology,also combine with the actual demand of the business,explore a suitable and improvement way for the company.First,Through to introduce the Local and foreign industry characteristics and product features in the chemical industry area,through the system analysis methods and the forefront of thought for chemical products,propose the Chemical industry product diversification classification concept,and points out the problems faced by modern chemical enterprises,and puts forward the diversified products production planning strategy.Second,Analysis of enterprise and the chemical industry demand for diversified products structure and business process,with customer personalized production planning model,introduce the diversified product structure and production planning strategy in this paper,and design the product structure and production planning strategy of product diversification profile.At last,introduce implementation of the diversified products structure and the production planning strategy,including the gate of project implementation,after the implementation of diversified products structure and combining with the advantages of the production planning strategy,the chemical industry can be made as a statement,also for generalization and enhancements of the system and configuration code,etc.After implement the diversified product structure production planning strategy scheme in the E enterprise new factory,it's got the group's high praise,makes the enterprise product structure more reasonable classification and acceptable,after the same time also makes the enterprise business process in accordance more with the market demand,operations of the enterprise and enterprise internal resource allocation,cost reduction and enterprise product market coverage have a larger ascension.Implement the scheme of diversified product structure and production planning strategy,Its not only the business big improvement for the E enterprise,but also it's the whole chemical industry area can be a very good reference.