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Research On The Profitability Evaluation And Promoting Strategies Of Chongqing Company A

Posted on:2017-05-09Degree:MasterType:Thesis
Country:ChinaCandidate:B QiuFull Text:PDF
GTID:2381330596469282Subject:Industrial engineering
Abstract/Summary:PDF Full Text Request
Chongqing natural gas purification factory has a long development history for 50 years.At present,Chongqing natural gas purification factory has developed into A domestic first-class,comprehensive and complete,advanced technology of natural gas purification plant.But from A plant profitability analysis step by step,A factory there is large room for improvement.This article embarks from the DuPont analysis,detailed research the Chongqing purify the profitability of A factory.And targeted promotion strategies are put forward.In the first two chapters,this paper outlined the research background and related theories;The third chapter analysis tools such as the integrated use of porter five analysis the external environment of Chongqing to purify A factory A detailed analysis;The fourth chapter DuPont analysis method to analysis A plant profitability;The fifth chapter gives A factory evaluation of the overall;Chapter 6 aspects A factory promotion strategy is put forward.The purpose of this paper is to through the comprehensive analysis of all kinds of,A thorough understanding of Chongqing to purify A factory profitability,and combine their own actual situation,the strategy put forward A new method of their own enterprise.This paper studies some of the conclusions and promotion strategy,has practical guidance for purifying A factory in Chongqing,on the development of other similar enterprise also to have certain reference significance,and provide certain reference for related enterprises to improve profitability.
Keywords/Search Tags:Profitability analysis, DuPont analysis method, promotion strategy
PDF Full Text Request
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