B Drilling Engineering Company's Market Development Ability And Situation Analysis

As the market opens up,competition among the drilling industry is intensifying.Keep the appropriate scale of production ability and the team,adjust development strategy and management decisions,effective distribution equipment inventory,maximize the total revenue,is the key of the current drilling enterprise marketing work.Scenario analysis of market development,not only can effectively grasp the current situation of the regional market both at home and abroad,to adjust corporate development strategy and business strategy,to drill layout scientifically,but also to the enterprise is of great significance to further expand the market.In this paper,from the analysis of oil and gas environment and market status at home and abroad,and developing environmental conditions B drilling company,through the comparative analysis with the international well-known enterprise competitiveness,have a clear positioning of competitive situation.Then,based on the market data of the past years,this paper analyzes and summarizes the development scenarios of each regional market of B drilling company,and summarizes the main factors that affect the market.Contact early analysis of market conditions and competitive situation,main factors using the SWOT model to deduce,it is concluded that expansion of Venezuela,Tuha&Qinghai&Yumen market,soil from Indonesia market and Coal-bed gas market,adjust the Bohai bay and Iraq,shift Changqing and Tarim market.The conclusion of the market provides a train of thought for the company's future development.