Research On Industrial Cluster Competiveness Evaluation Index System Of Automobile Aftermarket In China

As China’s car parc increased,the automotive aftermarket industry which belongs to downstream of the automobile industrial chain developed rapidly,such as auto repair,auto beauty and car insurance.The output value of China’s auto aftermarket industry has already reached 450 billion yuan in 2013,and it is predicted it will hit 700 billion yuan in 2015,which accounts for 60%-70% in the whole auto industry.But inevitably,the development of China’s auto aftermarket has faced many problems,which encourages a host of auto aftermarket industrial clusters to make positive exploration for their market competition.To find key factors of causing auto aftermarket industrial clusters’ competitiveness,this paper constructs assessment index system for auto aftermarket industrial cluster’s competitiveness and makes scientific evaluation for it.By doing so,every behavioral agents of the clusters can be guided efficiently when they doing cluster’s problems and elevates their competitiveness of industrial clusters.The structure of this paper will be laid out:First of all,the paper gives definition of automobile aftermarket and auto after-sale market,makes literature reviews about industrial clusters competitiveness model and it’s assessment index system,auto aftermarket and it industrial clusters in the basis of research status.Through these steps,the author thinks the establishment of assessment index system for auto aftermarket industrial clusters competitiveness will make great significance on the development of China’s auto aftermarket industry and the elevation of the industrial clusters competitiveness,Second,based on the general theory of industry clusters competitiveness,followed by the selected basic principle of it’s assessment index and considers it’s features,the author selects various first grade and second grade indicators for industry clusters competitiveness,established relevant mode.what’s more,makes effective empirical analysis for its’ mode by using structural equation modeling theory.Taking the methods of SPSS ans AMOS,the author makes exploratory factor and confirmatory factor analysis for the collected sample data by questionnaire,thus,has a clear clue for the mechanism of the auto aftermarket industrial clusters competitiveness formation.Third,the author gets the assessment index system of auto aftermarket industrial clusters competitiveness by combing every assessment index weights through the empirical analysis and the weights through the fuzzy analytic hierarchy process method.At last,the author introduces the method of comprehensive evaluation.By taking the auto aftermarket industrial clusters of Chengdu for example and making qualitative analysis and fuzzy comprehensive evaluation of competition,the author thinks Chengdu’s auto aftermarket industrial clusters has a certain competition in China but not outstanding.Taking some cases,the paper has demonstrated the objectivity and rationality of the assessment index system for the designed auto aftermarket industrial clusters competitiveness as well as provides an effective reference for the auto aftermarket industrial clusters competitiveness.