Research On The Effectiveness Of Subsidies For New Energy Vehicles

With the climate warming and the shortage of energy,in order to realize the sustainable development of economy and society,every country orientates the future promotion direction of automobile industry as new energy automobile.In order to solve the problem of dependence on imported energy,to achieve the goal of overtaking on the curve in the international automobile market,China has actively arranged the R&D and promotion of new energy vehicles,and has introduced a series of policies and provided a large number of subsidies,promote the Germination and development of new energy automobile industry.After decades of research and promotion,new energy vehicles have gained initial consumer acceptance,and government subsidies have gone through several rounds of policy changes,from encouraging industry-wide development of new energy vehicles to focusing resources on technology-priority enterprises,until now.the production of new energy vehicles has been forced to become the normal state of automobile production enterprises.At present,the new energy automobile industry is facing a key period--from the stage of introduction to the stage of growth,but the government subsidy will be withdrawn soon,the growth rate of market demand will slow down,and the market competitiveness will increase,all kinds of crises are warning the new energy automobile enterprise urgently needs the self-transformation.Therefore,the research purpose of this paper is to make enterprises know how to change with the help of government subsidies,on the other hand,let enterprises know the effectiveness of government subsidies to enterprises in the development process,help enterprises get rid of the dependence on government subsidies,and highlight the encirclement in the gradually market-oriented new energy automobile industry and develop for a long time.This article mainly uses the case analysis method,first has outlined the topic background,the research significance as well as the related domestic and foreign literature summary,next carries on the definition to the related concept,carries on the combing to the related theory,thus determined this article research scope.The third part introduces the background of the new energy automobile industry and the policy of government subsidy to the industry,and introduces the development course of BYD company and its new energy automobile industry and the current situation of obtaining government subsidy.The fourth,fifth and sixth parts respectively analyze the investment performance,financial performance and social performance of BYD Company in detail,and use the elimination method to data the effectiveness of government subsidies on each performance.Finally,the conclusion is drawn:the government subsidy has effectiveness on the performance of BYD Company,and its effectiveness decreases with the hot sale of new energy vehicles,and BYD Company is getting rid of the dependence on government subsidy.