A Survey On Language Service Of Service Industry In Nanning

Language economics holds that language,as a resource,has economic value.Language service is an important way to develop the economic value of language.But most of researches on language service focus on theoretical research and lack of practical exploration.The understanding of the economic value of the instrumental language service is not thorough enough too.Therefore,it is necessary to explore the present situation and the economic value of instrumental language services of service industry,basing on the theory of language economic value,and to put forward the instrumental language service development proposals.This full text is mainly divided to five parts.The first part is for introduction,which is Chapter 1 of this paper,including the background and review of research,the purposes and significance of research,research methods.The second part is for the instrumental language service investigation of Nanning service industry,including the design and presenting of survey results.Design of survey,which is Chapter 2 of this paper,include background of questionnaire design,scope and process of survey,the reliability and validity of questionnaire.Presenting of survey results is conducted from the perspective of the provider and receiver of language service.The language service provider investigation,which is Chapter 3 of this paper,mainly includes the choice of language services,service level,input in language services.The language service consumers survey,which is Chapter 4 of this paper,mainly includes consumers' awareness of instrumental language service and intention of consumption of language services.The third part is for an analysis about economic value of instrumental language service,which mainly apply humanistic economics theory and service quality theory to research characteristics and influence factors of economic value of instrumental language service.This part is designed to deepen the understanding of instrumental language service's economic value.The part is Chapter 5 of this paper.The fourth part is the proposals of Nanning instrumental language service development,proposing from three different levels:country,economic groups and individuals.The part is Chapter 6 of this paper.The fifth part is the summary of the full text,which summarizes the research results and shortcomings of the full text.The part is the Chapter 7 of this paper.