A Study On The Expressive Angle Of The Folk Culture Of "Intangible CulturalHeritage"

The current "intangible cultural heritage" folk culture has begun to decline,falling into a huge practical dilemma.Except from the limited government protection,it is difficult to carry out widespread cognitive dissemination in public life.It is necessary to find a carrier that is highly effective and widely accepted by the public to spread it.Only by maximizing the spread,the intangible cultural heritage can be recognized by the public increasingly,thus forming a greater degree of protection and inheritance.This paper focuses on the positive effects of drama films on the dissemination of non-material cultural heritage.In the current market environment,the inheritance of folk art is more and more difficult to take place.The diversity of modern entertainment also makes people less likely to get exposed to excellent traditional culture.Through the way of film and television creation,however,Chinese traditional folk art can be spread more effectively,more widely and more influentially.In the meanwhile,the public can also appreciate and understand the charm of traditional culture and art in the most intuitive way.First of all,through theoretical analysis,the article demonstrates the realistic predicament of the intangible cultural heritage,and the role of the feature film of intangible cultural heritage on the demise of the intangible cultural heritage.Secondly,through the study of the advantages of the intangible cultural heritage feature plots on the expression of intangible cultural heritage,it points out the positive effects of the intangible cultural heritage theme film on the non-legacy culture in terms of content and form.Among them,the paper puts emphasis on the problems emerging in the perspective of intangible cultural heritage dramas,and attempts to unfold the current advantages and areas for improvement of intangible cultural heritage films through theoretical interpretation.The film,as a vital carrier,has great advantages in the mass communication level to reflect the non-legacy elements.The use of film techniques to express the intangible cultural heritage is also more in line with the aesthetic taste of the current audience.Through the expression of storytelling,the intangible cultural heritage elements are dramatically presented to the audience,which can maximize the audience's initiative to understand the intangible cultural heritage,and this is the positive significance of the feature film of intangible cultural heritage on the level of mass communication.At the same time,this article also demonstrates the creative practice of the creator based on these theories through the interpretation of the creation technique of "The Lion Wang".