Study On Public Morality In The Development Of Sharing Economy

The emergence of sharing-products and the rapid development of sharing economy accelerate our entry into the modern intelligent society.However,with such rapid development,problems such as the excessive delivery of sharing-products,the destruction and mismanagement of sharing-resources have not been resolved in time.The fundamental cause is that there are still many deficiencies in the field of public morality and it have not been properly balanced between personal interests and public interests,economic man and moral man and so on.It is deserved to be considered the following questions.How to mitigate the contradiction and conflict between "economic man" and "moral man" ? How is the pursuit of balance between personal interest and public interest? How should the citizen assume the public responsibility for society? This paper analyzes the ethical reasons behind the problems in the field of public morality reflected in the sharing economy model,and discusses the specific countermeasures from the perspective of public morality and ethics construction.This paper mainly includes the following aspects:The first part starts with the connotation of sharing economy and public morality,briefly analyzes the functions of public morality and the characteristics of sharing economy,and then clarifies the relationship between sharing economy and public morality,classifies the subjects of public morality in sharing economy and points out the value embodiment of public morality in sharing economy.In the second part,according to the public moral subjects in the sharing economy,the main public moral problems caused by sharing-products are divided into three categories,including sharing platform,sharing-product provider and sharing-product user.Public morality issues of sharing platforms include the disclosure of personal privacy and weak supervision.Public morality problems of sharing-product providers include violation of others' rights and excessive pursuit of interests.Public morality issues of users of sharingproducts include the destruction of public products and low utilization rate of public products.In the third part,the article analyzes the causes of public moral problems in the sharing economy model mainly from three aspects,which are the conflict between "economic man" and "moral man" in the market competition,credit ethics and mutual benefit ethics.The specific reasons include extreme egoism,the loss of the principle of good faith and the weak sense of mutual benefit.Through the analysis of the above reasons,this paper provides a good theoretical basis for the discussion of the countermeasures for the construction of public morality.Through the above analysis,public moral construction should attach equal importance to system perfection and moral education,including perfecting information security system and public responsibility system,and further strengthening public moral education and benevolence thought propaganda,cultivating citizens ' good public moral consciousness and promoting the development of social civilization.In the fourth part,the countermeasures of public moral construction in the sharing economy development are proposed.Through the above analysis,the construction of public morality should pay equal attention to system improvement and moral education,including the improvement of information security system and public right and responsibility system,and further strengthen public moral education and the publicity of benevolence thought,cultivate citizens' good public moral consciousness,and promote the development of social civilization.