Status Quo And Strategies Of Dissemination Of Chinese Culture At Confucius Institute,Bishkek Humanities University

The Confucius Institutes have been burgeoning globally in recent years.Until,31~stt of December 2018,548 Confucius Institutes and 1193 Confucius Classes had been established in 146 countries or territories.As the Confucius Institute is expanding,new requirements and challenges had also emerged.The fundamental missions of the Confucius Institute are carrying out external cultural exchange and disseminating sterling Chinese culture.The current dissertation aims to analyze the dissemination of Chinese culture in Confucius Institutes in Kyrgyzstan,with a special focus on the Confucius Institute of Bishkek Humanities University.The current research adopts Harold Laswell's model of communication“Who(says)What(to)Whom(in)What Channel(with)What Effect”as theoretical framework.The study found that currently the dissemination of Chinese culture abroad faces several problems:weak and dispersed communication strength,insufficient research on the audience,and monotonous content.According to the author,improvements can be made by expanding communication organization,increasing the awareness of dissemination,enhance the disseminators'professionalism,partitioning audiences and establishing reflection and evaluation system.Thus,narrating Chinese stories,illuminating the progresses,ideologies,and contributions of China,and disseminating the sterling Chinese cultures effectively,and strengthening China's soft-power can be made possible.