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The Publicize Research Of Basic Organizations Of Xinjiang Production And Construction Corps

Posted on:2019-05-19Degree:MasterType:Thesis
Country:ChinaCandidate:X SunFull Text:PDF
GTID:2416330563952934Subject:Journalism and Communication
Abstract/Summary:PDF Full Text Request
The party's Publicize work is conducted around the ideological field and its importance is self-evident.The grassroots Publicize work is very complex and hard,especially in the face of social transformation and the rapid economic development,the situation as a grassroots Publicize work is also more varied.Under the background of the birth of the Internet,the new media has become a new force that has rapidly emerged.People can be more comprehensive in their exposure to information and information,and the party's Publicize work has both new opportunities and challenges.The opportunity is to expand the coverage of information dissemination and speed up the dissemination of information,so that the party's Publicize work can be more quickly communicated and implemented;the challenge is the proliferation of cyberspace discourse rights in a multicultural context.There are some biased voices that make the party's political construction Work and spiritual civilization dissemination encountered some unprecedented resistance.The author studied the 133 th group of the eighth division of the Corps.The Eighth Division 133 regiment is a military parade and has a strong red culture.The historical development of the 133 regiment economy in all aspects of the Eighth Division and even the Corps is among the best,but in the face of the impact of the new media,the Publicize of the group's venues continues to widen the contradiction between the needs of the times and the development of the audience."Publicity" is one of the "communication" activities,and its audience has a certain effect on the effectiveness of publicity.It is based on this that based on understanding the publicity work of the 133 groups of grass-roots government organizations,the author goes deep into the empirical research carried out by the Communist Youth League's community and companies,and visits the employees to understand employees ' views and attitudes on the publicity work,combining literature,questionnaires,and Interviews,observations and other research methods were used to analyze the publicity work of the basic units of the XPCC.From the perspective of communication science,the publicity characteristics of the XPCC's grass-roots organizations and some existing problems were discussed.The conclusions of further advancing the XPCC's grass-roots publicity work were therefore proposed.The full text consists of six parts: The opening part is the introduction part,introduces the research background and significance of this article,determines the research plan from the process of literature review,and clarifies the overall idea of the paper on a macro level.The second part is an overview of the social environment of the entire Corps,the Eighth Division of the Corps,and the 133 th Mission.It then briefly reviews the history of the development of the Corps' Publicize work.The third part is the empirical research part.It introduces the design of the questionnaire,analyzes the basic situation of the surveyed people,and analyzes the “activity” of the respondents' media and media information selection based on the perspective of the audience.The fourth part combines the results of empirical investigations and points out some of the characteristics and problems in the organization and Publicize.The fifth part proposes the author's countermeasures and suggestions for strengthening and improving the grassroots Publicize work of the XPCC from the aspects of subject,audience,media,content and methods.The sixth part makes a general summary of this study.It is hoped that this study will provide a summary of the development mode of the Publicize work of the 133 regiment in his hometown.He also hopes that the conclusions drawn from the investigation will have a certain reference value for the Publicize work of the Eighth Division and even the All Corps,making the Publicize work a new era.The development provides spiritual motivation.
Keywords/Search Tags:Corps, Publicize, Organization Communication, Media
PDF Full Text Request
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