Study On The Government's Role In The Development Of Tourism Industry In C County

The year 2017 marks the beginning of China full implementation of the 13~thh Five-Year Plan for Tourism Development,in which state leaders have repeatedly given instructions on tourism development and issued a number of policies and regulations to help this?happiness?industry.?Implementing the strategy of rural revitalization?is an important strategic decision made by the Nineteenth National Congress in line with the special historical orientation of transforming basic social contradictions,focusing on building a well-off society in an all-round way and realizing the Chinese Dream of the great rejuvenation of the Chinese nation.The practice in resent years has proved that the development of rural tourism is the most important to achieve the rural revitalization.C county is endowed with unique natural tourism resources,beautiful scenery,unique historical relics and strong ethnic minority characteristics.In particular,with four distinct seasons,the pleasant climate in C county has become the most unique resource,suitable for leisure and vacation,and can meet the personalized experience of different people.In recent years,the tourism industry in C county has a good development trend,but it starts late and lacks innovation.C county has unique tourism resources,it is particularly necessary to think about how to put resources advantages into industry advantages,to drive the transformation and upgrading of the county economy,and promote the development of C county tourism industry.Building the C county with the label of tourism economy has very important meaning,not only in increasing the local fiscal revenue,but also for the improvement of the whole national economy and the coordinated development of economic,environmental and social.Based on the perspective of comparative analysis,through the successful practices and forming patterns of advanced provinces,cities and counties in China,as well as the mature experience and policy arrangement of county tourism abroad,this paper puts forward new ideas for feasibility analysis and provides certain template reference value.On the basis of the research results,some feasible countermeasures and suggestions are put forward.All the analysis above shows that the current development of tourism in C county needs to give full play to the role of the government,guide the development of tourism industry in C county,determine the functional adjustment goals and main policy ideas in promoting the development of local tourism industry,and make the county government departments more proactively integrate into the development process of local tourism industry.Secondly,find the main problems about C county government departments in promoting the local tourism industry and analyze the main causes of the problems above.The exploration involved inadequate understanding,market instability,unreasonable structure,environment and other aspects,then forms a feasible suggestions as follows:improve the tourism industry development planning,realize the county tourism industry transformation and upgrading,develop the foundation of tourism industry and highlight the comparative advantages,the development of the integration of tourism industry and other key industries,set up the brand of market and strengthen the tourism marketing,continue to deepen ceaselessly the reform and functional innovation of the government departments.