Research On The Legal Issues Of Personal Online Store Transfer

Personal online store is the lowest threshold in the e-commerce market to open the type of online store,is also the largest amount of transfer in the market type of online store,but its transfer security is far lower than other online stores.At present,the personal shop can only privately sign the shop transfer contract to transfer,this kind of person-to-person transaction lacks a complete constraint mechanism and industry standards.The registration information of personal online store can not be changed,resulting in the transfer of personal online store can not transfer the complete rights and interests of the online store,incomplete transfer behavior also derived from the transfer of both sides and third party consumers of the contradiction and dispute.Our country law on personal online stores without clear qualitative,questions about the protection of the personal online stores cannot follow,the judicial practice of personal online transfer disputes also have different judgment,the resulting transfer behavior of the power of the personal network store many legal problems with the risk of serious harm to the stability of the e-commerce market transaction order,also caused the serious waste of judicial resources.The specific problems mainly include the unclear ownership and legal nature of personal online store,the difficulty of identity authentication of both parties in the transfer,the unreasonable restrictions on the transfer of personal online store on the network platform,the lack of legal publicity system for online store transfer and the legal risks that cannot be avoided after the transfer.I believe that the personal shop has property property attribute,the ownership of the personal shop belongs to the shop operator,and through the relevant personal shop transfer case comparative study,put forward the establishment of the shop transfer registration system,relax the transfer conditions and improve the shop credit system Suggestions and measures.