The Formation Process And Mechanism Of Stratum Prejudice In The Network Society

With the rise of Internet technology,the Internet has become one of the mainstream media today.It has greatly influenced and changed our lives in political,economic,social,and cultural aspects.The Internet has become an important channel for public opinion.Internet public opinion has gradually attracted the attention of the public.Some Internet incidents have become a hot issue with the large number of Internet users forwarding and commenting.The comments of Internet users from all walks of life on Internet hot spots reflect our current public psychology which has greatly influenced the development process and the final outcome of the incident.Our country is in a period of continuous social transformation.The social structure has undergone profound changes,which has had an important impact on our social life and is also indirectly expressed in the donline review.Prejudice already existed at the beginning of human existence.We can see the prejudice bias from the initial ——“bias” perception to the more prevalent “prejudice” —— a pre-existing negative attitude from the historical exploration.Reflecting the shift in values of prejudice.Prejudice is the bedrock of research and has obvious value tendency.In the field of action,we can widely see the existence of prejudice phenomenon and have a meaning of social reality.With the rapid development of our country's economy,the disparity between the region,urban and rural areas,and between the rich and the poor has gradually emerged,and it has begun to restrict and affect our social life.Prejudice has gradually become an important topic in our social life.The embedding of network technology has provided a channel for emotional expressions of prejudices that prevail in social life.With the outbreak of cyber events,prejudices have been unprecedentedly released in the Internet public opinion.The network expands the scope of interpersonal communication and it is also a place where people interact with each other.People have their own unique habits to interact the people in the place and their habit also are gradually influenced the place.Internet sensation is like a mirror,mapping out the prejudice in real life.In this paper,the recent network hot spot of the “Luo Yixiao Incident” as a typical case,combed and analyzed the development of the incident and a large number of comments of netizens,comments on microblogs and zhihu from November 30 to April 5 were known,and some of the texts with important discourse information were taken as samples.It was found that the content of the discourse was generally developed around the Luo Er,donation and the daughter Luo Yixiao.Taking “house”,“donate”,“son” as the focus,it evaluates Luo Er's behavior,from the evaluation of fundraising behavior to moral behavior,and even carries out personal attacks,reflecting the stratum prejudice behind the Internet public opinion.Referring to Parsons' s frame of prejudice study from the perspective of psychology and social causation,I explored the logic of the formation of prejudice in the online public opinion behind the “Luo Yixiao Event”which is a hot-spot event,and in the context of the Internet,With the mutual flow and exchange of capital,information and culture,the Internet has become a globally shared information platform.Because of its anonymity and depersonalization,Due to the inequality and unbalanced influence flow created by unfair discourse rights in information dissemination,the stratum prejudice in the discourse spread in a wider range.as well as the individual choice's tendency in the online society of cumbersome and complex information,stratum prejudice has been continuously confirmed and strengthened,and The network as a platform expands and deepens stratum prejudice.The Internet has become a force that can't be ignored in the spreading of current stratum prejudice.A better understanding of the prejudice of the modern society can help us to avoid conflicts due to prejudice in life and it also has provided useful inspiration for promoting the effective path of social healthy development.