Research On The Application Of Chinese Traditional Festival Culture In Ideological And Political Education In Colleges And Universities

In the context of reform and opening up and cultural pluralism,Western festival culture is gradually prevalent in China,and increasingly permeates our daily life,so that the way of life of young people in colleges and universities is gradually westernized.Today,the traditional Chinese festival culture is only stuck in the cognitive level of "consumption festival" and "Tourism Festival".college students on the connotation of Chinese Traditional festival culture more and more lack of deep understanding,college students on the Chinese Traditional festival culture and enthusiasm for Western festival culture,causing many new social problems.Today,Chinese Traditional festival culture is mistaken for "consumption festival","Tourism Festival",college students on the connotation of Chinese Traditional festival culture more and more lack of deep understanding,college students on the Chinese Traditional festival culture and enthusiasm for Western festival culture,causing many new social problems.As the Forces nouvelles of the Chinese nation,college students are an important role in inheriting and carrying forward the traditional Chinese festival culture.At present,China's excellent traditional culture has begun to be valued by the State,Xi Jinping pointed out during his expedition to Shandong in 2014: "Culture is the blood and soul of the nation." Throughout the ages,the prosperity of a country and a nation has always been supported by the prosperity of culture.After the suffering of the Chinese nation still stands tall in the world's forest,Chinese civilization still has a vigorous vitality after 5,000 years,the important reason lies in the rich and profound excellent culture ";He pointed out:" We should inherit and carry forward the excellent traditional Chinese culture,carry forward the traditional Chinese virtues,carry forward the new style of the times,and invigorate the Chinese nation." today,Chinese traditional festivals as the activity carrier of China's excellent traditional culture has also entered a new era.The rich and colorful Chinese Traditional festival is an effective way to carry forward and inherit the excellent culture of the Chinese nation,for college students,to carry out Chinese Traditional festival culture education,on the one hand,can strengthen the Marxist faith and establish the common ideal of socialism.On the other hand,it is also the duty and historical mission that college students should shoulder.The first part of this paper discusses the purpose and significance of the research,the summary of research at home and abroad,as well as the innovation points and shortcomings of the research.The second part is the discussion of the connotation and characteristics of Chinese Traditional festival culture,the related concepts of the connotation and characteristics of ideological and political education in colleges and universities,and the profound relationship between Chinese Traditional festival culture and ideological and political education in colleges and universities.The third part mainly explains and analyzes the present situation of the application of Chinese Traditional festival culture in ideological and political education in colleges and universities through the data of questionnaire survey,and points out the problems existing in the application,analyzes its causes,and puts forward the corresponding measures according to this basis.The third part is mainly on the premise of grasping the main principles of traditional festival culture applied to ideological and political education in colleges and universities,and puts forward some countermeasures from three angles of condition guarantee,curriculum strength and campus environment,so as to better apply traditional festival culture to ideological and political education in colleges and universities.