| With a rapid development of digital technology and internet technology from Web1.0 to Web4.0,a new social form has been shaped under the circumstance featured with new technology and information dissemination methods,bringing profound changes to the traditional publishing structure,while challenges have been brought to the editorial literacy enhancement and editors' role orientation.Under the guidance of historical materialism and dialectical materialism,this paper,by means of literature analysis,takes Xia Mianzun's editing and publishing practice as a case study,so as to summarize and refine the main content of his editorial thought objectively,and reveal the function and value of his editorial thought in fields of editing practice,course of publishing,culture-building,and information dissemination.The formation and development of Xia Mianzun's editorial thought is the result of the interaction of various factors including the enhancement of his national crisis consciousness,the disintegration of the smallholder economy and the development of the capitalist economy,the influence of Wu-Yue culture,and his long-term practice of editing and publishing.As a sprout in the period when he taught at Zhejiang No.1Normal School,Xia Mianzun's editorial thought enjoyed development in the time when he was working for magazines of Chun Hui and Yi Ban,and got mature during the period when he received a job at Kaiming bookstore.This paper summarizes Xia Mianzun's editorial tenet,editorial attitude,ideas of material collection and editing,and personality charm from perspectives of his editing thought,editorial professionalism,and editing features through text analysis and the collection of relevant historical materials.Xia Mianzun holds that editing and publication should follow the ultimate purpose of conveying cultures to readers as the spiritual grain.This is his profound interpretation of editorial and publishing behaviors through thoughts on the basis of his perceptual understanding of editing practice.To achieve this goal,editors must establish the viewpoint of editing for themasses,adhere to the cultural construction concept of seeking for the truth,and be responsible to the society and readers.Xia Mianzun once said that editors and doctors are all occupations that treat diseases and save people.Physicians treat people's physical diseases and editors treat “diseases” of people and society.Therefore,editors must strengthen constructions of their own social morality,professional ethics,and personal morality.It is of critical realistic significance and academic value to study on Xia Mianzun's editorial thought which has great reference value for the correct handling of economic and social benefits in the current editorial and publishing industry,as well as the built-up of a reader-centered editorial viewpoint,and provides new perspectives and typical cases for editorial researches. |