The Mobile Media In Ji Dong Plain Study On The Effect Of Daily Life In Rural Areas

19 national party congress report put forward the strategy of rejuvenating rural,points out that should make full use of computer,Internet,mobile,Internet and other technology to promote the development of the rural modernization,embodies the party's emphasis on rural informatization construction.According to the 41 st China Internet development statistics report,"by December 2017,the number of netizens in China's rural areas is 209 million,accounting for 27 percent of the total Internet users,an increase of 7.93 million from the end of 2016." According to the latest research report on the development of rural Internet,up to now,"the number of users who use mobile phones to surf the Internet in rural areas has reached 127 million,and mobile Internet users account for 87.1 percent of the rural population." The data shows that Internet technology has achieved great development in rural society.The combination of mobile phone and Internet has become a popular medium and widely used by farmers.In the background of rural informatization and rural revitalization,mobile media has entered the daily life of rural jidong plain.This article selects a typical village in jidong plain is also the author's hometown--hebei laoting county han tuo village as the research site,explore the mobile media's influence on jidong rural daily life.This paper mainly USES the mass communication effect theory and the daily life critical theory to carry on the problem analysis;Using questionnaire to explore the usage of mobile media in han tuo village.In this paper,using in-depth interviews and participatory observation,supplemented by questionnaire to explore the mobile media influence on villagers from three aspects of daily life,which explore the mobile media to the routine of han tuo village,the influence of the concept of daily communication and daily consumption.This study consists of five sections,and the first section gives a brief overview of the survey site.The second chapter investigates the development and use of mobile media in han tuo village.The third chapter explores the influence of mobile media on the daily consumption of hantuo village.Mobile phone as a mobile terminal,boost the development of rural electricity as a medium for the villagers to provide commodity information,transfer of modern consumption concept,influence the daily life of the villagers of spending habits.The fourth chapter explores the influence of mobile media on the daily communication of hantuo village.The mobile media has changed the traditional family communication in hantuo village and affected the interpersonal communication in the villages.The mobile media has broadened the communication space of the villagers,changed the communication mode of the villagers,and promoted the transformation of daily communication to non-daily exchanges,but also caused new interpersonal problems.The fifth chapter explores the influence of mobile media on the daily concept of hantuo village.In the use of mobile media,the villagers' family tradition,life constantly updated,the traditional concept of rural,modern concept in shaping and strengthen the use of mobile media.Finally summarizes the mobile media in daily life plays the role of the local villagers,how to play a positive role of village,the villagers mobile media how to correctly use mobile media.In this article,through case analysis of han tuo village,reflect the mobile media influence on the whole jidong plain rural daily life,cause the attention of the local villagers for mobile media,promote the party's voice and the socialist core values in rural local transmission,to advise on local rural informatization construction.