A Study On Frame Of The News Report For The Old Being Deceived

With the increasing population of the old,China has come to a serious aging society.Meanwhile,with the development of the aging population,the events in which the old are deceived have occurred heavily.In recent years,more and more events in which the old are deceived have become a focus of the media.For example,an old person implored remittance by going down on their knees and the power supply was cut reluctantly by the bank clerk.The grave project was invested by about 50 old people,but they are deceived about three million yuan.An old person suicided in the form of jumping into the sea and the posthumous paper said that he was deceived because of buying health care products in Qingdao.There are a number of reports about it and its case situation is complicated and uncanny.Therefore,the events in which the old are deceived have become a social problem gradually.However,the report for this kinds of news mainly lies in the surface statement of deceived fact and some similar advice on preventing from being deceived.In other words,the media report is lack of width and depth.The phenomenon in which the old are deceived is reported by the media.It does not mean that the information spread repeatedly.Most importantly,it revels the fact to attract social attention and the loss can be reduced maximally.Thus,to research the media reports for the old being deceived is of great significance.The paper chooses the Sina.com as the source of sample to research the reports for the old being deceived at Sina.com platform from 2008 to 2017.The reports for the old being deceived at Sina.com platform are analyzed from the content and text based on the theory basis of Zangguoren's layout division of frame structure including high layout structure,middle layout structure and low layout structure.Meanwhile,the reporters in line are reported to know about the media's measure factor in the production process of the news for the old being deceived.The suggestions are put forward based on the report problems that text frame and production frame find.The design of each chapter is as follows:The first part is the preface.At first,the seriousness of the old being deceived is explained in the background of the aging society.The media's role is defined in the event and the research feasibility of the news topic for the old being deceived is defined.Then,the literature is tidied to integrate the related research of the old news.And the research question is defined including these three aspects.Firstly,the text frame of the news for the old being deceived.Secondly,the production frame of the news for the old being deceived.Thirdly,the problems of the news report for the old being deceived are summarized based on text and production frame and some suggestions are put forward.The research thinking and methods of text and production frame are defined based on tidy literature.The second part mainly analyses the text frame of the news for the old being deceived.The text are analyzed from the perspective of macro and micro based on the theory of Zangguoren's three layouts.The report contents(what to say)of the news or the old being deceived at Sina.com are analyzed by high-layout theme frame and low-layout schema frame.Low-layout text organization frame reflects that the problems of the old being deceived are how to be said by Sina.com.There are three media's report features of of the news for the old being deceived based on the analysis of sample quantification.Firstly,to stress high effectiveness and responsibility of the law enforcement department.Secondly,responsibility frame avoids accountability.Thirdly,to insist the importance of the frame about some advice on preventing from being deceived.The production frame of he news for the old being deceived is discussed from the perspective of the news workers in line in the third part.News reporters are interviewed in the form of semi-structure to know about the media's measure factor in the production process of the news for the old being deceived.It has influence on the report strength of this kinds of news that news workers stress the importance the news topic for the old being deceived.The news value and interview route show the choice and principle of news workers.And the news type shows the attitude to the events and cognition of news workersThe report problems of the old being deceived are summarized based on the problems that the text and production frame find and some suggestions are put forward.There are some unprofessional problems for the news report research of the old being deceived.One is the surface of report,which is lack of depth content.Another is the mode of report,which stresses negative image of old people.Meanwhile,it shows the media's lack of duty in monitoring social environment.Thus,it stresses the perspective of parties and allows old people to express it.The casual report model should be avoided in the future report for the old being deceived and the report model needs to be improved.And the aging knowledge of news reporters needs to be improved and the measures of intergeneration conversation needs to be strengthen.