| Under the circumstances of the Internet popularization,rapid changes happening in the human way of life.With state support for the "Internet +" concept and the user experience a hot point of the new era of industry competition,the "Internet +" transformation of the traditional industry is imperative,which also puts forward the innovation of the higher difficulty to traditional design requirements.In order to meet the demand of industry and user needs at the same time,the traditional service design and interaction design presents the amalgamation of the intersection,on the basis of the integration of existing of the latest technology and cutting-edge ideas to absorb and integrate,promote the development of interactive innovation initiative service,for the traditional enterprise under the environment of "Internet +" to guide the development of new design,so that the industry development to meet user demand under this environment.In this paper,first of all,from the concept and function of the "Internet +" as the breakthrough point,expounds the promoting active service interaction design innovation factors,and the dialectical active service in the "Internet +" interactive innovation the development advantage.And then from the industry's brand awareness,implement cost and the demand of the ecological system perspective,analysis of "Internet +" active service type interactive innovation for service interaction model,the influence of the traditional industry and discusses its application in the industry transition and meaning,at the same time,industry experience for the future development trends for the preview.Analyzing from the perspective of industry demand,and then rising from the user's use habit and personalized experience demand perspective,interactive innovation on active service from design concept,operation rules,the pre fault mechanism,individual feedback and interaction patterns in five aspects on the user's experience demand the improvement of the comprehensive and optimization,extract its innovative features and performance pattern.Last name three cases,respectively from the people and the environment interaction,the interaction of people and products,and people interact with services for active service type interactive innovation from the Angle of three application analysis and comments,exploring methods and forms of its application in practice,the experience for the next step of design practice summary and reference samples.Through case analysis combined with the current affairs found that active service interactions are innovation of traditional monotonous mode of production "destruction" of reform.Active service type interaction design is put forward in view of the industry standardization,unified into characteristics,service for users with intelligent,active,and simplification,personalization and interest into the characteristics of the strategy pattern,this strategy pattern for social spot interaction design innovation on the function and form of show are in constant progress,its purpose is to realize products and services with the user to achieve emotional resonance,and to promote the development of traditional industry progress gives users more cheerful creative experience. |