Research On Micro-interaction Design In Quick Response Code

Quick Response Code is a dot matrix graph that records information.It can achieve fast data acquisition by related equipment scanning,and it is also an ideal communication technology to rapidly process information.Now it is widely applied in various fields.When it is applied to daily life,there are mainly two kinds of interactions: the data interaction between devices and its interaction with human beings.The two interactions require the application of Quick Response Code based on their application scenarios.This paper aims to study the four parts of the visualization of Quick Response Code to make it conform to the design specification.The specification includes: the design based on application scene,the structural design suitable for rigorous coding,the visual design conforming to the cognitive system and the interaction design following principles of micro-interaction.The first part is about the significance of research and the direction of design.The content is for the application of QR Code.The scene is mainly reflected in three areas:financial security,advertising communication and social experience.This paper analyzes the problem of "social phenomenon”,summarizes the design requirements based on the scene for it,and takes the scene requirement as the target of QR Code design.For the second part,the current development,the design based on QR Code,the putting forward of measurable indicators,the basis-providing for the subsequent design of standardization,and the composition principle of QR Code will be introduced and analyzed to make visual decoding fit for the code scanning equipment.The third part is about the design method of QR Code,the visualization of research on informational content,the discussion on the method of QR Code design based on the principle of image analysis in the visual system,including image recognition,attention design for images and the principle of forming the visual design of QR Code in this paper.The fourth part is the template of the design,and the content introduces the concept of micro-interaction.By analyzing the composition of micro interaction,the design principles and design concepts,what micro interaction should be followed is summarized and applied to the actual design cases.The micro interactive design template of two-dimensional code is designed to provide reference for the follow-up design practice.Finally,based on the research results,we design a QR Code micro interaction case based on situational demand,scanning decoding and visual interaction,and show the ultimate design case in this paper.