| This topic focuses on the demand,design and development of pharmaceutical representative management system,a marketing assistant system for pharmaceutical enterprises.With the promulgation of the medical representative filing system,it is required that pharmaceutical companies should ensure that medical representatives are decoupled from sales business and return to the essence of medical representatives-to help doctors understand and master the academic and latest medical technology in the medical field,and to collect and feedback the clinical use of drugs and adverse drug reactions for pharmaceutical companies.The data should be equal.As a part of the information system construction and compliance construction of pharmaceutical enterprises,this paper mainly considers the following 3 points:1:Compliance of business:ensure that the medical representative's business activities comply with the laws and regulations.2:The quantification of behavior:quantifying the visits of doctors,academic information exchanges and information feedback activities,so as to conduct corresponding examinations.3:The value of data:through continuous analysis of the evaluation of doctors and pharmaceuticals,the pharmaceutical companies should improve their pharmaceutical products or adjust their marketing strategies.At the same time,considering the current mature software development technology,we consider the implementation plan of the medical representative management system.1:Service-Oriented Architecture;2:Virtualization technology;3:Method of database design with medium data scale;4:Front and back separation and development technology;... |