"Hechi Daily" Network Political Research

With the continuous popularization of the Internet and the advancement of society,as well as the awakening of the political participation consciousness of the broad masses of the people,a unique political phenomenon-the network of politics came into being.As a low-cost democratic expression,online politics has effectively compensated for the shortcomings of the traditional democratic appeal channels and has become the normal state of Chinese citizens' political participation at this stage.How to further promote the institutionalization and scientific development of network politics is of great practical significance.At present,digitalization and informatization have changed the traditional media ecological environment.The party newspaper is facing the impact of new media,and the integration and transformation is imminent.Affected by the decentralization of the Internet and the impact of multicultural thinking,the folk opinion field is separated from the mainstream public opinion field.How does the party newspaper grasp the correct direction of public opinion,improve the communication,guidance,influence and credibility of the news public opinion,consolidate and expand the mainstream ideological paradox,and become the main topic of the press.The prefecture-level party newspapers are at the grassroots level of the party newspapers.They are faced with problems such as capital and talents.The pressures for transformation and development are even heavier.It is especially important to improve the competitiveness of local party-level party newspapers.The Hechi Daily Party Committee of Hechi City,Guangxi Province,pays attention to discovering its own superior resources and the overall situation of the region.By building a local network political platform,it strengthens the supervision role of the party newspapers and has achieved good results,and has developed a characteristic city party newspaper development the way.This paper takes "Hechi Daily" as the main research object,sorts out the development process of its network politics,and the network inquiry mechanism system formed by it.It uses the literature analysis method,the field investigation method and the case study method to apply journalism.Theories of communication science,political science,summed up the role of Hechi Daily in setting up a network policy platform and performing public opinion supervision functions,as well as the problems existing in online politics today.Finally,it puts forward the development strategy of the city-level party newspaper network,and thinks that under the new media ecology,how the municipal party-level newspapers use the network to ask for politics as a breakthrough,strengthen the party newspaper's supervision and other functions,establish the authority of newspapers in the region,and improve the news public opinion.Communication,guidance,influence,and credibility.In order to provide reference for the development of other party newspapers of the same type.