| Global development goes to the 21 st century,and the economic exchanges between countries have been strengthened.For the whole world,focus on export-oriented enterprise and business,the scope and degree of exchange rate movements are keeping growing,exchange rate risk is more and more highlights,especially since the floating exchange rate reform in China,the exchange rate volatility is increasing,the exchange rate risks faced by export-oriented enterprises cannot be ignored.This paper elaborates on the theory of exchange rate risk management and related literature,and based on the specific case of company A to analyze exchange rate risk management of export-oriented enterprises,issues include: lack of scientific risk management concept;without usage of effective safe haven method,lack of professional talents for exchange rate risk management,currency settlement method is single and bargaining power is weak,etc.Finally,based on above issues,this paper give countermeasures and suggestions for analysis,which includes: export-oriented enterprises should clearly define the objectives and principles of exchange rate risk management;strengthen internal management of foreign exchange risk and related practitioners;improve the ability of risk early warning and enhance the bargaining power of enterprises;choose the right method of currency settlement;make good use of foreign exchange derivative tools;adopt appropriate financing methods;reasonable collocation between foreign exchange derivative tools and financing methods;accelerate product technology innovation;strengthen the cost control;actively adjust foreign trade strategy,and strengthen the process regulation,etc. |