Research On Tourist Satisfaction Of Rural Tourism In Dalishu

In recent years,China attaches great importance to the development of rural tourism.In 2018,the central No.1 document put forward the strategy of implementing rural revitalization.Rural tourism is a new tourism mode.It can optimize the structure of agricultural industry and promote the integration of rural industries,which is an effective way to make agriculture strong,rural beautiful and farmers rich.At the same time,with its own characteristics,it can attract a large number of urban tourists into the countryside.It plays an important role in the adjustment of the rural economic structure and the integration of urban and rural areas.It is the means to solve the problem of "three rural" in China to promote the harmonious development of the society.This paper takes the Liaoning Dandong Da Li Shu Village as the research object,and studies the development of the rural tourism in the great pear village from the perspective of tourist satisfaction.On the premise of reviewing the literature of rural tourism and tourist satisfaction at home and abroad.The rural tourism in the daLishu village is studied,and its development status is analyzed.The possible factors that affect the satisfaction degree of the tourists in the daLishu village are analyzed.And the model is built and the hypothesis is put forward.Secondly,on the premise of the validity of the questionnaire data,the data line is analyzed.Through the descriptive analysis of the samples,the subjective factors of tourists are analyzed.Through factor analysis and Spielman correlation analysis,respectively,of the independent and dependent variables are associated with assumptions,correlation,Dalishu village tourism tourists subjective factors and objective factors of tourists satisfaction of rural tourism and rural tourism tourists satisfaction,self variables and intermediate variable assumptions,influencing factors of rural tourism tourist satisfaction and perception has the correlation and the intermediate variables and the dependent variables of the hypothesis of rural tourism perception and tourists satisfaction of rural tourism has correlation test,confirmed the hypothesis.Again,through the IPA analysis,the present situation of the objective factors of the rural tourism in the great pear village is directly reflected.Finally,aiming at the analysis of the existing problems and shortcomings,we put forward the targeted development strategy.Through the optimization of the objective factors of Dalishu village rural tourism,catering,environmental sanitation,rich taste of dishes,to strengthen the construction of cooperative hostel farmhouse and hotel together to create a good living environment,the development of villages and more channels,rich types of attractions natural landscape and cultural landscape of the organic integration together,the development of local tourism and souvenirs commodity rich recreational activities,develop the ability to make the tourists experience interactive entertainment projects,optimize the overall quality of service,improve the rural village and suggestions.The overall promotion of rural tourist satisfaction,the development of the village tourism in Dali tree village.