The Study Of Minimalist Language In Modern Graphic Business Communication

The minimalist style graphic design is one of the main means of communication in modern business communication,which is to convey the enterprise spirit and product information to the consumer through the main medium of plane,and to produce a kind of business behavior which leads the consumer to complete the purchase by interactive way.The component elements mainly include product information,picture,contact means,etc.,arranged by graphics,color,business picture,copywriting,etc.Such graphic design is a kind of effective information carrier that condenses the spirit connotation,the image of the enterprise and the characteristics of the product.The basic function of graphic design is to convey the spirit of enterprise,the characteristics of products and services,and the spirit of humanity to the audience,so that the audience will accept the products and services and produce the buying behavior and further capture the audience's mind.Graphic design is the bridge between the product enterprise and the commercial audience to establish the cognitive relationship and communicate the information.Therefore,the quality of communication directly affects the image of enterprises and products in the minds of the audience.The article can be roughly divided into three parts: a,the minimalist and application process were analyzed,and the history of analyzing the connotation and characteristics of the minimalist,aims to understand the minimalist style in the historical context in the process of development.Are discussed,the application of minimalism modern plane business communication,through the details for the design of carding combined with a large number of cases is discussed,further interpretation of the minimalist graphic design production specification in business communication.Thirdly,problems and solutions exist in the commercial communication of modern minimalism.Through the discussion of the problems,the solutions are given.Through analyzing the historical context of the minimalist style graphic design,this paper explains the connotation of minimalist style,and further discusses the advantages and disadvantages of verifying the minimalist style graphic design through the methods,specifications and details of the design.