Accounting Earnings Persistence Research Of HT Company

Acounting earnings persistence is the key factor to determine the quality of enterprise earnings,is the core content of evaluating enterprise value,and the high persistent surplus can make historical accounting data more relevant to decision-making,so acounting earnings persistence is concerned by many stakeholders,such as investors,creditors and managers.HT,as the core business segment of China Aviation industry Group,is the representative enterprise of Shaanxi military listed company.Analyzing its searnings persistence,comparing other companies in the same industry,finding out its existing problems and providing corresponding suggestions can help to improve the quality of earnings of enterprises and help investors make more appropriate investment decisions.This paper first defines the meaning of taccounting earnings persistence,on the basis of which the relevant theory of earnings continuity is combed,and the research summary in domestic and foreignat is summarized.Secondly,it analyzes the financial situation and surplus status of HT company,and holds that it is feasible and necessary to improve the earnings persistence of HT company.Finally,the index system of earnings continuity evaluation is constructed,including three aspects of historical surplus performance,realistic surplus ability and future surplus potential,and the data experience of 56 Shanghai-Shenzhen A-share military listed companies from 2013 to 2017 is selected,and the earnings persistence evaluation model is constructed by factor analysis method,and with the help of Excel,SPSS and other related software to obtain quantitative numerical evaluation results.The research shows that the earnings persistence of HT company is higher than the industry mean in five years,but the earnings persistence ranking is in the middle of the 56 national defense industry listed companies in the country,and the score of its earnings persistence is fluctuating,and in thestudy of the main factor,the comparison results between HT Company and the leading company in the same industry are analyzed concretely,it was found that HT’s historical surplus performance and future surplus potential were poor.By analyzing the evaluation results of earnings continuity,it is found that there are a series of problems in the earnings persistence of HT company,and some countermeasures and suggestions are put forward to improve the earnings persistence of HT company.Including promoting the innovation ability of enterprises,strengthening the core competitiveness and optimizing the surplus structure,the expectation is helpful to enhance the earnings persistence of HT company in order to promote the sustainable development of the company,at the same time,it is expected to increase the reference price for other military listed companies in China to enhance their own earnings persistence.