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Research On Total Cost Management System Of Group Hotel

Posted on:2020-11-29Degree:MasterType:Thesis
Country:ChinaCandidate:B A QuFull Text:PDF
GTID:2439330575476143Subject:Business management
Abstract/Summary:PDF Full Text Request
In the past 40 years of reform and opening up,hotel industry has become an important force to promote the development of consumption and even the whole tourism service industry with the rapid economic growth of our country,and occupies a pivotal position in the national economy.Especially in the past 15 years,the number and turnover of domestic hotel industry have increased significantly,while the room rate of return has also steadily increased.However,with more and more multinational hotel groups entering the domestic hotel market,the hotel industry is actually stepping into the stage of low profit.Simple scale expansion can not solve the business management problems faced by the industry.In this context,how to not only develop market measures,but also need to study cost reduction strategies from the inside,which has become a new topic for hotel managers.By consulting the literature,the author finds that there are relatively few studies on the overall cost management of group hotels.The main purpose of this paper is to take the investment and operation life cycle of group hotels as the research object,start with the theoretical analysis and conduct in-depth analysis of the current situation of operation and management of group hotels and cost management issues.Through a case study of the current situation of the hotel industry,this paper summarizes the existing problems and the main influencing factors reflected in the comprehensive cost management system of the hotel industry,then analyses the reasons from the empirical results,and combines the case and industry data to discuss the strategies to improve the cost-effectiveness ratio of input-output of the hotel industry,and on this basis,puts forward the strategies to improve the overall cost management of the hotel industry.The feasibility strategy of the system provides theoretical basis and effective measures for the industry and relevant authorities.
Keywords/Search Tags:collectivization, hotel, cost management
PDF Full Text Request
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