Analysis On The Financing Mode Choice Of EG Real Estate Company

After two years of monetary policy flooding in 2009 and 2015,the real estate market has experienced several rounds of soaring prices.The scale of the real estate market also occupies an important part of the national economy.The development of the real estate market promotes the innovation of the real estate financing mode,and the diversified financing mode also promotes the rapid development of the real estate industry.At the end of 2016,the national macro-control policy established thathousing is for living,not for speculation,and laid the foundation for the Chinese real estate market to return to rationality.But it also brings tremendous pressure to the real estate market financing,so it is urgent to study the financing methods of real estate enterprises and innovate the financing methods.In order to maximize market value and achieve strategic objectives,enterprises need to finance under risk constraints,and use scientific and effective financing methods to reduce financing costs.How to find new financing channels,improve financing efficiency,reduce financing costs,and establish a financing portfolio that matches the company's sustainable development and future development strategies are all important issues for real estate enterprises to make financing decisions.The paper takes the financing method of EG real estate company as the research object,combines the current financing situation of the real estate market,collects various financial data of EG real estate company,compares and summarizes with the peer data,and compares the current financing status of EG real estate company and the financing method.The internal and external factors selected analyze the optimal financing portfolio from three perspectives:(1)From the perspective of corporate shareholder return,we must ensure high net profit margin and total asset turnover,giving priority to external debt financing and external equity financing portfolio.Mode(2)Corporate financial resilience The main form of maintaining financial flexibility is to guarantee the ability to hold cash and retain debts.Therefore,it is only possible to expand the financing demand funds,and ensure that the liquidity of cash can be guaranteed.The financing methods must first borrow new and old methods.Give priority to bank loans and issue corporate bonds and other low-cost and revolving financing methods.(3)From the future capital demand forecast,on the way to scale and efficiency transformation,enterprises still need to ensure a certain amount of capital,can make long-term loans to banks or issue mixed bonds.Finally,it puts forward the aspects that EG real estate company needs to improve its current financing mode,such as optimizing the financing structure and reducing the financing cost;paying attention to the asset turnover rate,improving the efficiency of enterprise capital management;following the development trend of the industry,trying to mix bonds and other new financing modes.I hope that this article can provide reference for the financing choice of EG real estate company,and hope to provide some reference for the small and medium real estate industry.