Research Report On Financial Literacy And Financial Asset Selection Of Urban Residents In Shijiazhuang

Financial literacy refers to the knowledge and skills of financial resource management mastered by consumers for their own financial well-being.It has a significant impact on the financial behavior of consumers.National disposable income increased,increasing demand for financial investment,at the same time,rapid development of financial markets,financial products and services available in the enhancement,but form a more diversified and complicated,households are faced with the increasingly complex financial assets choice,and in stark contrast,a grave shortage of household financial knowledge,financial literacy level is low.Therefore,households are facing more and more risks in the process of financial investment.Under such a background,governments of all countries have expressed their concerns about the financial literacy of their residents,listed the study of financial literacy and its impact on financial behavior as a hot issue,and introduced a series of measures to promote the improvement of the financial literacy of their residents.It is of great theoretical and practical significance to explore the influence of financial literacy on the choice of family financial assets.This paper takes Shijiazhuang residents' families as the research object,specifically designed the "Shijiazhuang residents family financial survey" questionnaire,access to Shijiazhuang residents family financial literacy and financial asset selection of micro data.Then,based on the gray level theory,the gray level correlation analysis of financial literacy and financial asset allocation is conducted,and the Tobit model is used to empirically study how financial literacy affects the household financial asset allocation of residents,and finally summarize and propose measures to improve the level of financial literacy.The main research conclusions of this paper are as follows:A significant positive correlation exists between financial literacy and household financial asset allocation.Among them,with the improvement of financial literacy level,the allocation proportion of bonds,stocks and funds in the household financial asset structure will also increase significantly.Second,subjective financial literacy has a significant positive impact on the allocation of financial assets,especially risk assets.However,restricted by assessment indexes,thecoefficient of objective financial literacy is not significant,indicating that subjective financial literacy has a greater impact on the allocation of financial assets than objective jin qiang literacy.Third,household income levels,income stability,the sheet and the risk of asset allocation proportion was significantly positively related to the social gap between rich and poor and family risk assets ratio has significant negative correlation,and in this study,age,gender,level of education indicators on the impact of family financial asset allocation effect is not significant.