Font Size: a A A

The Impact Of Internet Mobile Payment On Residents' Consumption Intention

Posted on:2020-02-01Degree:MasterType:Thesis
Country:ChinaCandidate:D LiFull Text:PDF
GTID:2439330578964803Subject:Finance
Abstract/Summary:PDF Full Text Request
With the rapid development of the Internet era,the number of mobile phone users is increasing,and almost everyone has a mobile phone.The development of the Internet has brought great convenience and speed to our lives,which gives the mobile Internet a broader space for development and promotes the emergence of the country's new economic model and growth point.When the Internet mobile payment and consumer perfect collision,an inevitable revolution quietly arrived.The perfect combination of mobile payment as an innovative means of payment and residents' consumption makes the Internet mobile payment deeply affect residents' consumption.Thanks to the promotion of national policies,the widespread use of network infrastructure and the rapid development of Internet mobile payment,the scale of Internet consumption is constantly increasing,which has become an important form of consumption in the era of Internet economy.Based on the analysis of the development of mobile payment and residents' consumption under the background of the Internet,this paper studies the Internet mobile payment as an important way of residents' consumption.First of all,this paper expounds the basic concepts of money,mobile payment and consumer spending as well as the current development process,the innovation brought by Internet mobile payment to the traditional payment of consumer spending,and the development background of mobile payment.Then this article from the macroscopic and microscopic two angles,the mobile payment to analyze the influence of residents' consumption,the results show that mobile payment a positive influence on consumer purchase intention,mobile payment security is higher,the more convenient and quick,the better the integration and purchase intention of consumers will be more intense,will promote the realization of rapid consumer's purchase intention,and according to our country's macro data analysis,mobile payment to our country residents' consumption has significant positive promoting effect,and the positive effect is remarkable.The development and popularization of mobile payment will also promote the consumption of Chinese residents and stimulate the economic development.Finally,in view of the promotion effect of mobile payment on residents' consumption and based on the actual situation of mobile payment development in China,this paper explores the existing problems of mobile payment,predicts the development prospect of mobile payment and puts forward relevant Suggestions,hoping to provide some references for the rapid and healthy development of mobile payment in China.
Keywords/Search Tags:Mobile payments, household consumption, empirical analysis, risk, income
PDF Full Text Request
Related items