Development Strategy Research Of Water Service Company A

Due to the large population,uneven distribution of water resources and serious water pollution problems,etc,China is facing a very serious water problem.In recent years,with the more serious pollution,the destruction of ecological environment has seriously affected people’s lives and even survival.All sectors of society have realized the importance of environmental protection and sustainable development.The water service industry has changed significantly in China since the 13 th Five-Year Nation Plan has been carried out.With the active promotion of the country’s urbanization construction,the Ministry of Housing and Construction,the Ministry of Environmental Protection and other relevant government departments are vigorously promoting projects such as sewage treatment,efficient use of water resources and environmental protection,and the water industry is also supported by the government.The water industry has also gradually shifted from monopoly to marketization.A Water Company,a state-owned water investment enterprise established in the past two years,was analyzed as a model case in this thesis.The core of its operation is the investment,construction and operation of the water sector.With the government’s opportunity to accelerate the marketization of the municipal public sector,the company obtained the franchise rights of the “water treatment” public resources via the operation of water-related PPP projects and charged the “water treatment” fee.At the same time,through acquisition and holding methods,the franchise rights of local water companies are obtained,and the market share and scale effect are improved.With the development of the company’s scale and business,the company faces many difficulties in construction,management and R&D.In order to achieve sustained,stable and healthy development of the company,it is urgent to study the development strategy.Focusing on the macro environment and development status of water resources and water industry,this paper discusses the development of the industry and the future development trend of water enterprises through the analysis of relevant data of water resources and water industry,and compares the development goals of A Water Company with the current development situation,explores the strategic plan for the future development of A Water Company.This paper first analyzes the macro-political,economic,technological and social environment of the water industry through the PEST analysis method,so as to compares the external environment of the company,and concludes that the opportunities for external development are far greater than threats,and it is necessary to seize external opportunities and develop rapidly.Secondly,using the five-force model analysis method,this paper analyzes the external competition environment of the company,and judges that the competitors are mainly large enterprises that enter the industry first,and combines the internal environment and advantages and disadvantages of the company to find the development opportunities and core competitiveness.It also uses SWOT matrix analysis method to enumerate and compare the best opportunities and advantages,and lead to the positioning and choice of the company’s development strategy.Finally,by analyzing the disadvantages of Company A,this paper concludes that Company A needs to ensure the strategic development from four aspects: organizational management and control,talent optimization and allocation,technological innovation research and development and corporate culture.This paper has provided practical and direction guidance and constructive suggestions for Water Company A to draw a blueprint for future and to achieve a grand vision for development.In addition,the analysis methods and conclusions can also provide ideas for the development strategy research of similar companies in the same industry or other industries.