Research On The Surface Chemistry Product Pricing Method Optimization Of S Company

Three ever-increasing effects influencing economic situation of China surface chemistry industry which is COVID-19 spreading,Sino-US economic and trade friction,environment protection policy and green development policy.The recent turbulence in the international economics has aroused the concern of entire China.Challenge and risk the economy situation face has attached much attention from the enterprise of surface chemistry industry.Facing the complex and volatile international environment,how to maintain and rapid growth in surface chemistry products has become a hot issue.Under this background,enterprise should adopt this situation in the process of enterprise decision-making,changing from“Static”to“dynamitic”of the pricing model,so as to adapt the changing external economic environment.In this paper,Operation Management of the Non-linear programming and Statistics of multiple regression are applied to pricing method of a surface chemistry product,which is named A12 antiseptic.The A12 antiseptic product are analyzed to work on satisfied improvement strategies for generating strategies.The main achievements of this paper are listed as follows:(1)Base on the analysis of existing pricing method of S company,the pricing method of actual problem are sorted.(2)Depth analysis and research problem of existing pricing method.It is concluded that there are problems of blindness,singleness and lag at the present stage.Therefore,in order to solve these problems,the optimization method using non-linear programming and statistical multiple regression modeling is proposed.(3)Establishing and optimizing the non-linear programming pricing model of surface chemistry products,using SPSS and Excel Solver software.The optimized combination of price and output is obtained.(4)This paper puts forward suggestions of guarantee measures form the S company pricing operation to promote the ways of participation implemented validly,which can realize profit maximization.Dynamic is most of prominent characteristic of non-linear programming pricing model in this paper.It can calculate the price and volume rapidly,based on the changing environment internal and external environment.For example,the upstream purchase of raw materials changes,downstream customer demand changes and competitors in the same industry changes.In response to the changes of the internal and external conditions of the above enterprises,the dynamic nonlinear pricing model is established by changing the relevant model parameters in the nonlinear pricing model.With the help of related computer software,the optimal solution of the model is obtained,so as to provide dynamic price and factory output decision for the management.In addition,the non-linear programming pricing model finish a lot of jobs,such as forecasting,budgeting and strategies.At the same time,the experiences and directions are shared the pricing method is supported the related enterprise.