| With the continuous attention and promotion of the cultural and creative industry by the country,the cultural and creative industry is thriving in China,and the cultural and creative products have entered the Chinese market.Along with our country the public to raise the level of living standards and aesthetic function purely practical products have been unable to meet the public aesthetic demand,and wen gen products in addition to meet the practicability of goods,also with culture symbol as the creative theme,culture idea,for the design of the product to provide a new thought of innovation,bring consumers a new shopping experience and aesthetic temperament and interest.Luliang is the well-known old revolutionary base areas in Shanxi Province and in the coal mining heavy industrial city,in addition,luliang and collection of historical humanities,natural landscape,the ancient culture,excellent tourist resources,now the transformation development,how to luliang region unique folk customs into a belongs to the regional cultural symbols of luliang local,Promote Luliang culture and improve the quality of tourism products in Luliang area.On-the-spot investigation found that create products by luliang folk culture as the theme of the text can be in the content of innovation and product more attempt to ascend the form,so this topic will combine the specialized theory knowledge and practice,from the perspective of wen gen product design application,revolve around the emphasis of luliang folk custom,the complex folk culture represented by the patterns of the simplified generalization,Then integrated design,so that the folk culture in the form of commodities to show in front of the public.In the preliminary data carding and analysis of visual patterns,this paper integrates and extracts three theme directions to generalize,which are life and custom,entertainment and folk art.Cultural and creative products with Luliang folk culture as the carrier are designed and developed with ceramics as the main material.Through the interaction between products and consumers,the new cultural concept of keeping pace with The Times and the original intention of maintaining traditional culture of Luliang people under the new era are transmitted.Thus,the commercial value and cultural tourism value of Lvliang’s cultural and creative products can be realized. |
