A Study On The Application Of Traditional Chinese Calligraphic Fonts In Motion Posters

The digital world has changed the way information is disseminated,and the poster as a medium of communication has also changed from static to dynamic.Dynamics give a new dimension to the delivery of information.Firstly,this paper analyzes and summarizes the current status of traditional Chinese calligraphy fonts and motion posters from a macro perspective.Then through the analysis of a large number of case studies,the uniqueness of traditional Chinese calligraphic fonts applied to motion posters has been summarized.The analysis of Chinese characters in motion posters summarizes three ways in which calligraphic fonts can be used.Finally,the conclusions are applied to the design of the ‘Yuzhu’poster series.This paper first analyzes and summarizes the current status of traditional Chinese calligraphy fonts and dynamic posters from a macro perspective.