Artistic Design Research Of Digital Media Installation ——Based On Urban Art-Based Design

This paper focuses on the study of art design of digital media installations in urban public space and the design planning of urban art in the digital era.In urban development,art,as one of the means to shape city culture,city image and city brand,also has the responsibility of social aesthetic education.Digital media installation is a product of the combination of art,technology,media and digital information.In addition to the display of art design,digital media installations in urban public space have public expression and commercial application.Therefore,the relationship between digital media installations and urban public space is complementary.This paper devotes five chapters to four aspects: the development of digital media installations and public art,the importance of digital media installations in urban development,design innovation of digital media installations,and the future development trend of digital media installations.Based on the collection of relevant literature and materials,the author also uses questionnaires and interviews to study the understanding,so as to summarize and conclude the importance of digital media installations in urban public space and their feasibility in urban art-based development.I hope to see more digital media installations participating in urban construction in the future.