Research On Visual Image Design Of Eco-ethnographic Museum

The concept of ecological museum began in France and was introduced into China in 1980 s,aiming at the coordinated development of natural environment and human resources in community space and promoting the survival of community culture in the form of living protection.With the rise of cultural industry,the rapid advancement of cultural tourism market,and the improvement of people’s demand for cultural experience and spiritual culture,ecological museum,as the core carrier of natural landscape,historical sites and ethnic customs,will be the key form and important carrier of regional cultural communication.As eco-museums are widely recognized,the information dissemination of eco-museums appears to be slow.At the same time,the lack of ethnic characteristics and visual aesthetic image not only destroys the overall aesthetic feeling,but also erodes the regional culture.The trend of convergence is becoming more and more obvious.Tang’an Ecological Museum is the first Dong ecological museum in China,and its construction is the survival and development of Dong traditional ethnic culture.This paper takes Tang’an Ecological Museum as an example,combined with the current situation of Tang’an Ecological Museum,through combing the elements of the ecological museum to carry out visual image design practice,build a visual image system with ethnic culture as the core,improve the unhealthy development status,and guide foreign tourists to have spiritual collision with culture.Based on the basic concepts,this paper analyzes the typical cases of museum culture at home and abroad,and explores the visual image construction methods of cultural space museums.Secondly,through questionnaire survey and interview records and other research methods,the Tangan Ecological Museum is investigated and analyzed on the spot,the needs of audience groups are analyzed,and the cultural resources in the village are excavated and integrated.Finally,combined with the research results of the stage,the design practice of Tang’an visual image system is carried out.In order to study the visual image design of Tang’an Eco-museum,promote the construction of visual image system of eco-museum,and provide a new path for the localization and sustainable development of eco-museum..