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News Commentary Development Of The Mobile Social Networking

Posted on:2021-07-16Degree:MasterType:Thesis
Country:ChinaCandidate:C X ZhangFull Text:PDF
GTID:2518306272470934Subject:Master of Journalism and Communication
Abstract/Summary:PDF Full Text Request
The development of information communication technology has changed the original media communication pattern,especially the emergence of mobile social platforms represented by WeChat and Weibo,breaking the traditional one-way transmission mode of news,and transforming from a single passer to an audience.It is an inter-broadcasting model that teaches the exchange of roles between the two parties.The mobile social network provides the public with a platform for free discussion and expression of personal views,as well as our society With the advancement of the democratic process,the public opinion space is becoming more and more open,enabling the general public to participate in the process of production and dissemination of news commentary.They make full use of their right to know,express and monitor,and actively express themselves in the online public opinion space and guide public opinion.The news commentary has been unprecedentedly expanded and enriched in creative subject,comment content and expression form.With more new elements,it has gradually become an important carrier for the public to express opinions and participate in public affairs.This article takes the development of news reviews in the context of mobile social networks as the research object,and analyzes two social application platforms,including WeChat and Weibo,useing a combination of content analysis,case analysis,and comparative analysis to clarify mobile The status quo of news comment development in the context of social networks,and the opportunities and challenges faced by news comments in the new context.Studies show that news comments in the context of mobile social networks have broken the professional geographical limitations in terms of the subject of comment,and commenters have blossomed everywhere At present,the media maintains an open and inclusive mentality,and the authors of the time comment are gradually becoming more popular.In terms of comment content,news commentary topics are more inclined to social livelihood,politics,international,law,education,environmental protection and medical care,and pay more attention to the existence and development of people.Interpreting the situation,international relations have gradually become the focus of comments.In terms of expression,the media has paid more attention to the civilianization ofexpressions and strived to build a folk discourse system;the multimedia presentation has changed the original serious and boring image and more catered to the audience’s reading habits in the new context.The development of media technology has made the presentation of news commentary more diverse.It is no longer limited to the text in the traditional media era.It has a variety of mediaized features such as text,pictures,and video.The specifications of the social media are more prominent,which is particularly obvious in social application platforms such as Weibo and WeChat,but it is precisely because of some characteristics of social application software that news commentary in the context of mobile social networks appears.The characteristics of fragmentation,personalization,and commercialization have even contributed to the growth of online rumors.Through research,it has been found that in the context of mobile social networks,news reviews face content homogeneity,centralized topic selection,and irrationality The problem of the spread of speech,this article proposes a series of targeted optimization measures.
Keywords/Search Tags:Mobile social network, News commentary development, The Guidance of Public Opinion
PDF Full Text Request
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