Research On The Governance Dilemma And Coping Strategies Of Extreme Behavior Of Weibo Idol Fans

With the continuous development of the cultural and entertainment industry,the scale of the fan group is gradually growing,and the boom of the rice circle continues.The power of the fan group can not be underestimated.The widening of media channels also enriches and diversifies the group behavior types of fans in the network platform.As the representative of virtual community,microblog is a platform with many nodes and complex relationships.Fans gather here and have frequent and active group communication and group activities.Fan group behavior is diversified,but in recent years,fan group behavior has an extreme trend,which has caused negative effects in many aspects.Fan group extreme behavior should be paid attention to and managed.This study takes the idol fans gathered in the microblog platform as the research object,and uses participatory observation,literature analysis,case analysis and interview to explore the extreme behavior of fans and the related governance problems at this stage.First of all,the text defines the concept of idol fans group and extreme behavior of fans group,defines the target fans group,lists all kinds of extreme behavior of idol fans group on microblog platform and some negative effects brought by it;on this basis,the article continues to introduce the actual situation of extreme behavior governance of Idol fans group on microblog and the perspective of network governance This paper discusses the dilemma of governance at the present stage.Finally,based on the theory of network governance,this paper constructs the common governance model of each responsible subject,forms the benign co governance situation of multiple subjects,and puts forward the Countermeasures for the behavior governance of micro blog idol fans.In short,with the rapid development of idol fan culture,the words and deeds of many idol fan groups are often widely concerned and discussed by the society.Although the academia has done some research on the aggregation and interaction behavior of fans in the Internet era,there is still a lack of research on the governance of extreme behavior of idol fans.Therefore,this paper intends to put forward some relevant opinions on curbing the extreme behavior of idol fans through the exploration of governance strategies,so as to avoid the extreme tendency in fan culture and help fans to carry out more healthy group activities.