Research On Enterprise Financial Risk Evalution And Prevention

With the economic growth and the improvement of international competitiveness,the establishment of the national highway network,the improvement of the new rural construction,the increase of the per capita net income in urban and rural areas and other comprehensive effects,China’s consumer demand for cars is booming.But at the same time,the "low-carbon economy" and energy conservation and emission reduction policies put forward by the state to coordinate the relationship between economic development and resources and environment also put forward certain requirements for enterprise development and transformation.Under the important background of enterprise strategic transformation,China’s automobile industry has shown some problems as a whole from2018 to 2019,such as unreasonable production structure,lagging market cultivation,weak manufacturer development ability and so on.As a typical representative of traditional automobile manufacturing enterprises,SQ company produces new energy vehicles with weak market competitiveness,more traditional production and operation modes,and the operation and management efficiency needs to be improved.Many problems exposed in the production and operation process have caused sq company’s sales to decline significantly since 2019,and the enterprise’s operating efficiency is much lower than before.Under the old production and operation mode,there are hidden financial risks,resulting in shrinking market share of the company’s products,increasing pressure on capital supply,large debt scale,insufficient capital turnover,unreasonable production structure and high operating pressure,which directly leads to the deterioration of the company’s benefits.Therefore,based on the industry background characteristics of SQ company,through consulting a large number of relevant literature,aiming at the financial risks faced by sq company,this paper establishes a risk matrix model,scientifically and systematically identifies and evaluates the enterprise financial risks,analyzes the causes,and looks for appropriate and reasonable prevention methods to prevent the occurrence of enterprise financial crisis,Promote the healthy and stable sustainable operation of the enterprise in the future.In this paper,the financial risks of SQ company are specifically identified from the four aspects of financing risk,income distribution risk,operation risk and investment risk,and 12 financial risk evaluation indicators are screened.According to the results of financial risk identification,the financial risk evaluation system of SQ company is established with corresponding indicators,and the financial risk of SQ company is quantitatively evaluated by using analytic hierarchy process.According to the importance of the indicators,Calculate the comprehensive weight of relevant financial indicators,and use the efficacy coefficient method to obtain the financial risks of SQ company and the financial risks that may occur due to poor management in the future according to the level of risk assessment factors.We objectively and accurately judged the financial status of SQ company from 2016 to 2020,and intuitively obtained the gradually exposed business problems and financial risks of SQ company from 2016 to 2020.In 2020,the financial risk level of SQ company even reached the level of serious alarm.In this regard,the author put forward targeted suggestions and put forward relatively reasonable preventive measures for sq company.The huge volume of the automobile manufacturing industry in China’s national economy makes us have to pay attention to the development trend of this industry.Therefore,this paper takes sq company,a traditional automobile manufacturing enterprise in China,as the target case company to analyze its financial data.It also aims to provide reference and reference for many enterprises in the automobile manufacturing industry in terms of financial risk evaluation and prevention.