| In recent years,rural revitalization,a national strategy,is promoting a new round of rural tourism boom,and more resources are pouring into the countryside,injecting vitality into rural development.Meanwhile,the protection and development of rural regional culture under the premise of rural economic revitalization has become an urgent issue to be solved.This paper makes a comprehensive study of Eya Village in Liangshan,Sichuan Province from the perspective of inheritance and protection of regional culture,with the aim of promoting the implementation of the tourism service center design.The Naxi ethnic group village in Eya Village has been preserved in historical and cultural evolution,is the direct manifestation of the ethnic minorities life in southwest China,vividly expressing the people’s understanding of life,and is also a great heritage under the agricultural civilization.To save the increasingly lost regional culture,we should take the development of regional cultural inheritance as the core connotation.In the early stage,through the study of literature,the way of identifying and categorizing the regional culture was summarized.Then the regional culture of Eya Village was systematically analyzed through on-site research,real-life photography and interviews with households,as well as the demand of tourists and villagers for the development of the village and tourism reception was known by means of questionnaire.Finally the categorized explicit and invisible regional culture was applied to the practical design of the tourism service center of Eya Village via modern interpretation.There are six chapters in this paper,among which chapters 4 and 5 are the focus.Chapter one is the introduction.It introduces the background of the thesis research,the research literature at home and abroad and the purpose and significance of the research,analyzes the development of regional culture and tourism service center in the context of Eya Village,and establishes the research method and focus.Chapter two elaborates the relevant concepts of regional culture.From the manifestation of regional culture,it is divided into explicit regional culture and invisible regional culture,sorting out the problems existing in a large number of tourism service centers,and clarifying the meaning and value of regionalization to the tourism service design centers.Chapter three systematically studies and summarizes the explicit and invisible regional cultures of Eya Village,which provides a basis for the subsequent design.The regional environment,village form and architectural characteristics of the village are analyzed,the historical culture and ethnic culture are sorted out,and the spiritual connotation of the Naxi ethnic group in the village is condensed.Chapter four is about the design strategy.Based on the research data in Chapter three,the design principles and strategies of the tourist service center of Eya Village are summarized.With the combination of the relevant case studies,the author proposes that the design should reflect the spiritual connotation of Eya Village and continue the village style from the spatial form,providing methodological guidance for the subsequent design practice.Chapter five is concerned about the design practice.According to the analysis of the regional culture carrier and the design strategy of the tourist service center in the first two chapters,with combining with questionnaire results,the author analyzes the different needs of villagers and tourists,implements them into the design practice,and verifies the feasibility of the design strategy and method through the design results.Chapter six is conclusion.It summarizes the research results.With the hope that the study of the regional culture of Eya Village and the design practice of the local tourism service center can play a positive role in the development of the subsequent villages. |