Research On Renovation Design Of Qucun Public Space Based On KANO Model

With the development of "beautiful countryside",rural public space is gradually urbanized,with problems such as function loss,spatial disorder and single activity function,and less attention is paid to the use needs of villagers and tourists.In view of the current research status of rural public space,based on the needs of villagers,this paper studies the renovation design of public space in Quwo County,Linfen City,Shanxi Province.Through the method of field investigation and questionnaire interview,the basic data of public space users’ demands in Qucun,Quwo County,Linfen City,Shanxi Province were obtained.Based on the KANO model,this paper analyzes the "priority demand" factors of different users on Qucun public space,and then puts forward the renewal strategy of Qucun public space and carries on the application research.The main achievements are as follows:Based on the relevant theories of public space,environmental behavior and Maslow’s demand theory,this paper tries to put forward the behavioral demand theory of public space in Qucun.Through industry norms,literature review and interview research,the public space demand elements of Qucun,Quwo County,Linfen City,Shanxi Province were acquired,and 17 demand elements under 4 first-level demand indicators were finally selected.The type characteristics,current situation and main problems of public space in Qucun are summarized and analyzed through investigation.Combined with questionnaire survey,interview and data collection,the basic situation and behavioral characteristics of different users of Qucun public space were obtained.The KANO model was used to divide the hierarchy of demand elements,and combined with IPA analysis method,the KANO-IPA analysis model was established.The priority order of villagers’ and tourists’ demand for the use of public space in Qucun is obtained respectively.Among them,the priority of improvement of the villagers’ demand for the use of public space in Qucun is market,public parking lot,ornamental landscape greening,outdoor infrastructure,activity space function,shading and rain prevention facilities,children’s recreation facilities,sports venues and fitness facilities.Maintenance priorities are night lighting facilities,historical and cultural features,village entrance design,village square area,museum square large stage.The improvement priority of tourists’ demand for the use of public space in Qucun is market order,ornamental landscape greening,shading and rain prevention facilities,historical culture and local characteristics,night lighting facilities,sports venues and fitness facilities,and node landscape pieces.Maintenance priorities are recreation facilities,road signage system,parking lot,infrastructure,museum square grand stage,village entrance design.Based on the research results,this paper proposes the construction strategy of using demand based on users’ four levels of demand,namely,basic demand,safety demand,social demand and spiritual demand for the public space of Qucun,and applies the strategy of design preference to the updated design of the public space of Qucun.The design theme is "seeking for Jin",and the design is closely related to the local context and geography.The updated design is carried out from four aspects,namely Jin trace,Jin rhyme,Jin merchants and Jin history,in order to enhance the frequency and willingness of users to visit the public space of Qucun,promote the sustainable development of Qucun,and provide a possible reference for the construction of the current rural public space.