Research On The Development Of Nanyang Architectures Cultural Tourism In Wenchang From The Perspective Of Cultural Tourism

As the largest Overseas Chinese hometown and famous historical and cultural city in Hainan,Wenchang has a profound historical and cultural heritage and rich Nanyang architectural resources.With the construction of Hainan Free Trade Port,more and more attention has been paid to the development of Wenchang International Aerospace City,aerospace cultural tourism,Nanyang architectural cultural tourism and coconut cultural tourism have attracted a lot of attention.In recent years,"Wenchang Aerospace City Charming Overseas Chinese Hometown" is well know,Nanyang architectural cultural tourism has become the first choice for many tourists.Due to the lack of effective protection and utilization of Nanyang buildings in the process of urbanization in Wenchang,the development of Nanyang architectural cultural tourism is relatively lagging behind.From the perspective of cultural tourism,this thesis takes Nanyang architecture as the research object,through literatures review,questionnaire surveys and field investigations,carries out RMP theory to analyze the resources,markets and products of Nanyang architectures cultural tourism in Wenchang,summarizes the problems,combined with the cultural tourism development cases of historical architectures cultural tourism in Hainan,Tianjin and Xiamen,analyzes its development environment through SWOT theory,so as to provide some reference suggestions for the development of Nanyang architectures cultural tourism in the future.